LIFE

HOW TO TARGET COUNTRIES FOR YOUR VIDEO'S AUDIENCE

CPM is actually a stat meant for advertisement. CPM stands for “cost per mille” (mille means “thousand”). "CPM is the amount an advertiser pays to have its ads served against videos 1,000 times. Each time an ad on a video runs completely, it's called an impression"

CPM varies depending on how much an advertiser pays to display the ad. Ad price on YouTube depends on a range of factors, including bidding price, type of ad, and consistency.

So, for instance, let's assume an advertiser is paying $9 for an ad, and the ad was seen 5,000 times on your video. To calculate CPM, you'd divide 9 by 5,000 = $0.0018, then multiply $0.0018 by 1,000.

The CPA, then, is $1.80. You'll receive 55% of that $1.80 — since YouTube takes a percentage of the CPA, as well (45%, to be exact). So if you make $1.80 CPA off an ad, you'll only keep $0.99.

Additionally, there's another type of CPM: playback-based CPM. Rather than calculating the cost the advertiser pays for 1,000 impressions, playback-based CPM calculates the cost an advertiser pays for 1,000 video playbacks where an ad is displayed.

Why does YouTube CPM fall with huge numbers of views?

• Time of year: Advertisers tend to bid higher or lower depending on the time of year. For instance, many advertisers bid higher just before holidays.

• Changes in viewer geography: Advertisers can control which geographies they’d like to reach with their ads. Different locations will have different levels of competition in the ad market, so CPMs will vary by geography. If there’s a shift in where most of your views are coming from, you may see a shift in CPM. For instance, if you previously had views from a geography with higher CPMs, but are now getting more views from geographies with lower CPMs, you may see a decrease in your CPM.

• Shifts in distribution of available ad formats: Different ad types tend to have different CPMs. If, for instance, there are more available non-skippable ads in the ad inventory, CPM might be higher.

Different country also paying different rate base on the niche...In India for example,CPM rates

depend on a lot of factors like the niche of the video, audience type, audience age, click through rates and myriad other factors which comes into play.

So how to target the countries?

There is no best way but some ways may increase your chances...

1. Your selected language when uploading the video. English-American for example if you are targeting USA.

2. Your video performance in certain country,say,if your video get higher click through rate(CTR) and engagement(like,comment,share) ,longer view average....then the chances for the video to get suggested to other audience in that country is higher.

3. Language detected by YT in the video's TITLE ,DESCRIPTION AND FIRST MINUTE OF THE VIDEO.

4. SUBTITLE or CLOSE CAPTION (CC) language also will add weight

to region that corresponding to the language.

5. Videos that covering topics that trending in the search of certain countries.

And to back all the above,equip your videos with good SEO practice to emerge higher on search. And keep on uploading quality contents consistently until one get discovered or gain engagement(viral as the trending term call it).

Its a number game,the more you do,the higher chance you get.

Enjoy the journey!

How to avoid copyright claim on concert video n background music

 'It's really frustrating when you have to remove the audio or sound from your video because of the background music or song playing in the back ground. This normally happen when you are recording video in a public space or your little brother in the next room was playing his Metallica Black album at full volume while you are in the middle of doing your unboxing video.

You may also like to upload your favourite live concert as memory but you might get copyright claim and risking your monetization application to be rejected or you will be sharing revenue with those giant production houses.

So,how do you go around this.

I uploaded a concert video a couple of months ago and it get copyright claim right away after I published it...so now I'm sharing revenue from that video. It was the Air Supply concert I went to two years ago...you can see the video HERE

And then...few weeks ago, I uploaded a Judas Priest concert that I went to about 2 years ago and it was fine! No copyright claims and I keep the full revenue.

So I uploaded another video of me riding a mechanical bull in a Country Music Festival near my hometown with country songs(of course) playing in the background...and it was fine too! Watch the Judas Priest concert video HERE and the 'rodeo' video is HERE .

 

So...what did I do different that make it 'untraceable' by the bot(at least till now).

Well...it was simpe!

During the editing of those videos, I changed the speed of those videos to 0.95 time. Slow enough to avoid the audio print detection on that video but at the same time not too slow that can cause the sound and the voice distorted like a robot running out of power.

Almost every produced song and music has something called 'audio print' that submitted by the production/record company to the library or the archive of Google,which own Youtube. The bots will trace and detect the uploads of this music and sound base on this 'audioprint'. And Youtube will make a claim on behalf of the company or their agents.

You can use the copy right free music from YT Studio sound library but normally they dont have your favourite songs and most of the songs there have been used trillion times by other channels.

So...do you still have that video of Spice Girls concert that you went to 23 years ago?

Dear Monetized members

FROM THE CAPTAIN'S CABIN

7th April 2022*

Dear Monetized Members

I heard that there are some of our ex monetised members formed other groups outside of Zmu for Click4Click to gain more revenue. But sadly for them,after few months,their channels are DEMONetised!

What do you expect when for almost every view you get,you get clicked. Of course your CTR will go thru the roof!

Here in Zmu,we emphasize on members to consistently uploading quality contents with good SEO,slowly but surely your channel and revenue will grow organically. Maybe not much in the beginning,but surely better than zero when you get demonetised... thats such a waste of months or years of effort,and worst,the effort of the whole team members to get you monetised.

Patience and passion are the key...you dont have  to be PewDiPie straight away,but you can start like @Furn Fin ,our most active member doing premieres.👌✌️